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Great Results, Great Process, Great Guy to Work With


What Others Say

“Your approach completely changed the way I think about my market.”

Thomas Dunn, Barastone


What Others Say

“Your client interviews provided critical intel and feedback that improved my consulting and business development immeasurably.”

Adam Love, Principal Scientist, Roux Associates


What Others Say

“What immediately impressed me is Bruce’s ability to identify the key issues that win business for us.”

Bill Woodrow, Principal, Woodrow Search


What Others Say

“What Bruce does is original. People don’t talk about Virtuous Cycles of Marketing. . . After a while it gets really easy because it becomes part of the company DNA.”

Kevin G. Long, President, Employee Benefits Law Group


What Others Say

“Bruce exhibited a great ability to “dig in” to get a real understanding of our clients’ needs / wants / perceptions that we missed with our traditional tactics.”

Bobby Robertson, CEO, HealthCareFirst


What Others Say

“Bruce is a great facilitator of team discussions who enables everyone to be heard and get buy-in for both the process and results.”

Adam Love, Principal Scientist, Roux Associates


What Others Say

“Bruce’s approach is different. It’s customized to his clients, and though it starts with marketing, once implemented, it permeates the entire organization. It’s a deeper, more positive approach.”

Gina McGregor, Law Firm Marketing Director


What Others Say

“Your research on our business and careful questioning of our partners provided a great marketing plan broad with initiatives, but scalable to match our needs and capacity.”

Mario Wijtman, EVP, XL Construction

Clarity & Leadership

What Others Say

“Bruce led us in strategy development that let us reach a new level of clarity and ideas for who we are, what we’re doing, and how we’re going to achieve it.”

Nilofer Merchant, CEO & Founder, Rubicon Consulting


What Others Say

“When we took our new messaging ‘out on the road,’ we definitely had stronger positioning vs. an aggressive competitor. We were able to articulate our benefits with a lot more impact.”

Tanya Roberts, VP Marketing, PayCycle

World-Class Clients

What Others Say

Bruce La Fetra

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